LEAD SCORING / CANADA
Lead scoring services for businesses in Canada
Haben shows Canadian sales teams which enquiries deserve a fast reply and the reason behind each rank. We set fit rules with your staff, try them on past enquiries your team already judged and leave doubtful cases for a person to decide, so no score makes the sales call.
ENQUIRY PRIORITY EXAMPLECriteria - Context - Review - Reply
CANADA / YOUR PROJECT
A good priority shows reasons the sales team can question.
We sort incoming enquiries so a short-staffed sales team can answer the best-fit buyers first, not last.
When many leads sit outside your delivery area or below your smallest job, chasing them eats the week. We pick out the handful of signs that tell a salesperson which enquiry to call back first.
We keep the rules short and readable, and we handle consent and personal details with PIPEDA in mind, so sales can explain every priority.
SALES KNOW-HOW
We turn your salespeople's judgement into rules the whole team can read.
Your salespeople already know a good lead when they see one. We sit with them over old enquiries to write those instincts down as rules, then run the rules on deals you won and leads that almost slipped away.
What tells your team a request is worth a call?
Which good-fit buyers did your team nearly miss?
Which missing details need a question instead of a low score?
Who can challenge a priority and own the reply?
LEAD SCORING SERVICES
We help sales recognise enquiries suited to the offer.
Every flagged lead carries a plain reason, and any salesperson can override the score when facts change.
Sales has little to go on when deciding which requests it can serve.
With your team we list the job types you take on and the signs of a good fit. The form collects just what sales uses and shows blank answers as blank.Clicks or page visits are treated as a sign that a buyer is ready.
We test which details actually change your team's call on a lead. Each rank comes with its reason, and borderline cases go to a person.A good-fit enquiry is spotted but still sits waiting for a reply.
The lead goes straight to the salesperson who owns that kind of work, with its history and a reply-by time in the buyer's time zone.The team sees scores but not the good-fit requests the rules missed.
We put the ranked list next to what sales did with each lead, whether won, declined or quoted, and change any rule that ranked a good buyer too low.HOW IT WORKS
How we put AI lead scoring to work.
Together we settle what a lead worth chasing looks like for your business and which answers prove it. The first project captures those answers on every enquiry and passes strong ones to sales. You get written fit rules, a working setup and a spot check on real leads.
Map
We read anonymised past enquiries with sales, including ones from French-speaking buyers and other provinces, to see how each was handled.
Score
We run the rules on real enquiries and show why each one ranked where it did. A blank field never lowers a lead's rank.
Route
The ranked lead and its reasons go to one named owner, who can adjust the score before replying.
Improve
Each month we look at which ranked leads became quotes, and agree any rule change with the sales team before wider use.
WHY HABEN
We give sales a ranked list it can question.
Fit is judged on what the buyer actually asked for and what your salespeople tell us after calls. Gaps stay on screen and staff can fix the record, so a rank starts a conversation instead of hiding its logic.
We write fit rules from the job types and order sizes your team takes on.
The setup shows missing information and the reason for a priority.
Sales feedback shapes the setup before we extend it.
SERVICE QUESTIONS
Answers for buyers comparing lead scoring services.
What comes out of the first phase?
At the end you hold written fit rules, a live ranked view of enquiries and a simple way for staff to add what was missing. Spot checks show how each rank was reached, and the final call always stays with sales.
What should our team prepare before we meet?
A handful of past enquiries with names removed, each marked won, declined or nearly lost, with a note on why. They show us whether the draft rules fit what you really sell.
Will we have to buy new software?
Usually not. We first test whether your current CRM and records can hold the fit rules and the staff check. If an access gap or missing link stops that, we name the exact problem and its cost before suggesting any other tool.
How are the work and fee agreed?
We agree the fit signals, the review steps, any system changes and the fee in writing before work starts. You see the full scope before you decide.
INTRO MEETING
We help sales spot the enquiries worth prioritising.
We start from past enquiries with names removed, marked by which ones became deals, then propose the fit signals, staff check, system changes and our fee.